Google lauches Google plus to revolutionize Social networking
Yes! Google has not given up its battle with Facebook. Recently the search engine giant launched Google plus an innovative social sharing platform. Google claims its a rethought of entire socializing concept and a rethought of the web 2.0 as a whole. Obviously they are eying the market share of Facebook. Google needs this project to be a success badly after the failure of many a projects they announced recently. Yet another problem is Microsoft owns a portion of Facebook and the recent purchase of skype by Widows giant. If Facebook is allowed to use the high quality Voip technology of skype, it could be a whistle blower to many of Google services, especially Google chat. Already Facebook is competing well with google on chat business, though facebook lacks quality. Google recently added a value feature called Google desktop notification to their chat service. This lets the user to be idle and go ahead with his work without worrying some one important might be missed from an incoming chat. Desktop chat notifies user with a small desktop popup and sound. I used this service and found in incredibly useful.
Google plus is still in its beta and is now allowed to access via invitation only. Now its being tested by techies and other social media mavens. How ever the initial reviews are enthralling and is favoring Google in its new venture. Google beats Facebook in “social sharing” which facebook needs to improve upon. Facebook doesn’t allow you to filter your sharing needs among a core group of friends. You either have to share it with every one or with friends or with friends and friends of friends – just like the way Orkut let you deny access to private data. Google+ beats this with a new feature named “sparks” which lets you filter your sharing needs. I hope they may even include some sharing features as just share for a single special friend or share with just 10 select friends etc.
How ever breath taking this new one may be, I would like to be reminded of one golden rule – “change is not always welcome”. Like many other projects of Google, techies and bloggers will create an initial buzz but what about the real user migration ? Why should people take the pain to migrate to a new network ? Why should they keep on adding new friends to a new network again and again? Isn’t this quiet annoying?
One fact is obvious! This war for a “Social media king” throne will be won by only one company. It doesn’t matter Facebook or Google, the one which provides a great service and technology platform will win the game ultimately. There is no space for two people in this room.
One feature I would like to see is “data migration” – a tool which allows you to migrate data from facebook profile to Google+ easily. But what if Facebook doesn’t allow access? Many people houses loads of private data like photos, videos, and other information with Facebook. What if these data needs to be recreated with google+ – why the hell should I take that pain?
If you have tested Google+ – let me know your opinion about it!
If you want to take a demo – go here – http://www.google.com/intl/en/+/demo/